Is This Your First Time Using Google Ads?
Slide & select below
Google Ads Agency | PPC Management
Pay-per-click advertising is the process of generating high-quality, targeted traffic to your website, helping you to increase conversions & transactions.
To The Top You Go
By using pay-per-click advertising, you can go automatically to the top of the search results page. We work with you to develop a list of keywords & phrases that are relevant for your page, products & services. We then bid on to show your ads against.
PPC Management Services
Your Google Ads account is just that, it is yours. We spend your media budget, so it is only right that there is 100% transparency with what we do in the account and the results we achieve. Through monthly data-studio reports and consistent client updates, we are here to work with you to gain the best results for your organisation.
Main Features & Benefits of Google Ads PPC
The Proof is in The Pudding
Building Co. Client
Through consistent optimisations of our display campaigns, we have increased the quality of the audience we are driving through to our clients’ site, increasing the time spend on-site and the number of pages visited, whilst also reducing the avg CPC.
Our Google Ads Process
This could be rebuilding your account into a more effective structure or tweaking ad copy to follow our best practice (Call-to-actions are key!)
Our testing methodology ensures we are focussed on value-driven a/b tests, analysing results to inform changes we make.
This enables us to make data-driven changes to your account, ensuring that we back up everything we do with what the data tells us.
Get In Touch
We’d love to talk to you about paid advertising. Simply fill in the contact box below and tell us how we can help.
Feedback Is Our Fuel
Feedback is everything to us here at Nivo. We work hard to please our clients and exceed their expectations with our PPC advertising.
Our goal is to maximise your business exposure through PPC creating more leads and ending in increased sales.
We’re always very grateful when clients leave us great feedback based on the positive impact a Nivo has on their business.
Get marketing tips & updates
Pay Per Click FAQ's
With every managed PPC campaign, we provide a real-time online report at no extra cost which is reviewed on a monthly basis. It provides a breakdown of key metrics including, spend, CPC, keywords, search terms, conversions among others. This will allow you to see how every penny of your budget is spent.
We operate on a monthly rolling contract so you have the benefit of not being tied to anything long term. This allows you to take advantage of seasonal changes and switch on and off as demand/supply dictates.
We measure PPC success simply by your ROI. Of course, enquiry conversions are important but not if they are low quality. There are other metrics I use to assess the effectiveness of a campaign including, CTR, CPC, Ad Position and keyword relevancy in addition to other Analytics KPI’s.
This depends entirely on your PPC needs. I am flexible and put customer service of high importance in my operation. Face to face, Skype, Trello, phone and email are just a few ways we can work efficiently. We will establish the most effective way together.
We have found it better to provide our clients with full access to all PPC accounts. If you pay Google directly then it is better for tax reasons and you will also own the account.
Setting up an effective PPC campaign involves a number of important processes including goal/conversion setting, customer, client, market and keyword research, account structure and landing page review – so depending on the size of your campaign the set up may incur an additional cost to the monthly management fee.