Aug
If you have an e-commerce business, it’s important that you have a Google Shopping strategy. Google shopping is powered by Adwords and Google Merchant Centre. However, unlike Adwords where text ads, campaigns and ad groups are focused around keywords of your choice, with Google Shopping,...
Jan
If you have a Google AdWords account that you have either lost the log-in details to or you are working with an agency that doesn't give you access or even worse they want to charge you for access then don't fear. You can get access to...
Jan
I audit Google AdWords accounts all the time and it still shocks me how often I find poorly managed and neglected PPC campaigns. These accounts are also supposedly being managed by some expert agencies. Here are 5 ways to tell if your PPC agency or freelancer...